BIOTOPKA

Healthy nutrition is not only our job, but also our passion

Visual identity

Client

PROVIDED SERVICES

about project

Biotopka v centre

The main goal was for the regional tourism organization REGIÓN LIPTOV to create a creative online campaign concept to attract people to the Liptov region during the 21/22 winter season.

Seriousness

Biotopka has grown and is now an adult. That's why we've chosen to use more serious & premium font.

simplicity

Combination of the serif typeface & natural element ensures the simplicity & effectivity of the logo.

nature

Within first Biotopka's logo, we've used a concrete fruit as symbol. Now we are communicating wide variety of healthy products.

Bold 1234567890

brand font

Abril Fatface

Primary green

HEX #00694B

HEX #E6F1ED

Primary Brick

HEX #AF5928

HEX #F9F4F0

Color negative

Color positive

B&W negative

B&W positive