BIOTOPKA
Healthy nutrition is not only our job, but also our passion
Visual identity
Visual identity
As part of our project, we created a new visual identity for the BIOTOPKA health food store. Our main goal was to design a distinctive logo that would reflect the philosophy of healthy and high-quality food.
Biotopka has grown and is now an adult. That's why we've chosen to use more serious & premium font.
Combination of the serif typeface & natural element ensures the simplicity & effectivity of the logo.
Within first Biotopka's logo, we've used a concrete fruit as symbol. Now we are communicating wide variety of healthy products.
Geometria loga
HEX #00694B
HEX #AF5928
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Biotopka